A student finance app launched this week with a simple promise. Undergraduates can now pay for textbooks using future potential.
The product is called Runway. Students upload their class schedule, their LinkedIn headline and one screenshot of a group chat. An algorithm then issues them a personal token backed by nothing.
Traditional advice for college students, the kind Fortune keeps publishing, involves budgeting and building credit slowly. Runway calls that legacy thinking.
"Budgets are just spreadsheets for people without conviction," a company spokesperson said at the launch event, held in a dorm laundry room.
The mechanics are elegant. Each student's token trades against other students' tokens on an internal exchange. Nobody can withdraw anything. The spokesperson called this a feature and described it as "friction-optimized retention."








